# mettaCofounder.ai

> Distort the feed. Grow the business. Your expertise, turned into a personal brand with an edge and built on what you stand for. Your AI cofounder does the daily content and outreach from your own LinkedIn, and Olga and Carsten are live with you every week. Turn followers into clients and partners. FOUNDERS ARE THE NEW ROCK STARS. Distort the feed. Most coaches, consultants and fractional leaders sound careful online, so nobody remembers them. We find the belief you'd defend on any stage, even when your peers roll their eyes. Then we build your positioning, posts and outreach on it, and aim the whole thing at the clients you want. Some people will unfollow. The right ones will book a call. Then grow the business with the people who noticed.

## Founders

- Olga Kirillova, CEO & CRO, Co-Founder
- Carsten Pfisterer, COO & CPO, Co-Founder

## Plans (EUR, monthly)

- Base: €99/month
- Pro: €149/month
- Pro + Business Mentor: €448/month

Free during the beta.

## Key pages

- [Home](https://mettacofounder.ai/): What mettaCofounder.ai is and who it is for
- [How it works](https://mettacofounder.ai/how-it-works): The four-phase Embedded Cofounder Method and the modules that run it
- [Pricing](https://mettacofounder.ai/pricing): Plans, add-ons and what every paid plan includes
- [About](https://mettacofounder.ai/about): The founders and the agency background behind the method
- [Blog](https://mettacofounder.ai/blog): Methodology essays and client patterns from 200+ engagements
- [Contact](https://mettacofounder.ai/contact): Get in touch with the team
- [The Personal Brand Crash](https://mettacofounder.ai/crash): founders send their LinkedIn profile, and each week Olga Kirillova and Carsten Pfisterer rebuild a few of them in public. Includes a free headline check.
- [Distort Sessions Lisboa](https://mettacofounder.ai/sessions/lisboa): a one-day positioning and personal brand event for owner-founders in Lisbon, May 2027, hosted by Olga Kirillova and Carsten Pfisterer.

Full reference with method, modules and plan details: https://mettacofounder.ai/llms-full.txt

## Blog posts

- [How to build an offer people want to pay for](https://mettacofounder.ai/blog/coaching-offer-people-want-to-pay-for): Nobody wants six coaching sessions. They want what happens after. Here's how to build an offer around that.
- [LinkedIn outreach that doesn't feel like spam](https://mettacofounder.ai/blog/linkedin-outreach-that-doesnt-feel-like-spam): Everyone hates spammy DMs. That doesn't mean outreach is wrong. It means most people do it badly. Here's a better way.
- [The seven books behind our method](https://mettacofounder.ai/blog/seven-books-behind-our-method): We didn't invent our method out of nothing. We stand on the shoulders of seven books, and we tested what we took from them on real clients.
- [Distort the feed: why sounding average costs you clients](https://mettacofounder.ai/blog/personal-brand-with-an-edge): Every feed looks the same now. Distorting it means breaking the pattern with what you stand for, so the right clients remember you and book a call.
- [Positioning is a subtraction exercise](https://mettacofounder.ai/blog/positioning-is-a-subtraction-exercise): Most coaches try to find their niche by adding. The ones who grow do it by removing. Here's the exercise.
- [Why "find your why" isn't enough, and what to build instead](https://mettacofounder.ai/blog/find-your-why-is-not-enough): A purpose statement on the wall doesn't change what you sell or who buys it. The Brand & Business Heart does. Here's the difference.
- [We run an agency. Here's why the right fit matters for solo experts](https://mettacofounder.ai/blog/why-agencies-fail-solo-experts): We still run an agency built for coaches, consultants, and fractional leaders. Here's what makes that fit work, and how its learnings keep improving our tool.
- [How 200+ agency engagements built the tool, and keep improving it](https://mettacofounder.ai/blog/how-agency-engagements-built-the-tool): Most marketing tools are built by people who've never run a client engagement. Ours is built by an agency that runs them every week.
- [We spent 25 years in corporate. Here's what it never taught us about getting clients.](https://mettacofounder.ai/blog/leaving-corporate-what-it-never-taught-us): Corporate made us good at our jobs. It made us bad at selling ourselves. Here's the honest version of our first years on our own.
- [It's probably not a consistency problem](https://mettacofounder.ai/blog/not-a-consistency-problem): You've told yourself you just need to post more. We hear it on almost every call. Here's what's usually going on underneath.
- [The Embedded Cofounder Method, explained in four phases](https://mettacofounder.ai/blog/the-embedded-cofounder-method): Most solo practices don't fail at one step. They skip steps. Here's the map we use, phase by phase.